Brand Manager
Employer: Maritime Placements (Pvt) Ltd
Industry: Management
Location: Sri Lanka
We are seeking a strategic and creative Brand Manager – Consumer Electronics to drive brand growth, manage product portfolios, and execute marketing initiatives across the market.
Key Responsibilities:
Develop and implement brand strategies to increase market share
Manage consumer electronics product portfolio and lifecycle
Plan and execute marketing campaigns (digital, retail, promotions)
Analyze market trends, competitor activities, and customer insights
Coordinate with sales, distribution, and retail teams
Manage brand budgets and ensure ROI on campaigns
Work closely with suppliers and principals on brand positioning
Conduct market visits and travel as required
Requirements:
5–8 years experience in brand/marketing (consumer electronics preferred)
Strong understanding of consumer durables market
Proven experience in brand building and campaign execution
Excellent analytical and communication skills
Ability to travel frequently
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