Social Media Manager
Employer: Quard International (Pvt) Ltd
Industry: Media and Communications
Location: Sri Lanka
We are looking for Social Media Manager with exceptional working skills and industry experience to join our team immediately.
Job Roles & Responsibilities
• Develop creative and engaging social media strategies
• 4+ years experience
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels
• Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic
• Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
• Develop, launch and manage new competitions and campaigns that promote your organization and brand
• Form key relationships with influencers across the social media platforms
• Undertake audience research
• Manage and facilitate social media communities by responding to social media posts and developing discussions
• Monitor, track, analyses and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
• Analyze competitor activity
• Recommend improvements to increase performance
• Set targets to increase brand awareness and increase customer engagement
• Develop social media strategy
• Develop tactical content strategy
• Ensure content creators create content
Requirements:
• Passionate about social media, internet culture, and content
• Excellent copywriting skills
• Understanding how a brand’s online presence impacts its reputation
• Detail-oriented and organized
• Collaborative nature
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